LATEST NEWS
The Ultimate Social Media for Museums Guide

A challenge for every organization that grows a year older is how to stay relevant with the technology of today. Museums are a hotbed of content by definition. Social media for museums lets you digitize all of that for online consumption and visitor interaction. This will keep you at the …

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How Car Next Door Use Buffer to Build Trust on Social Media

Car Next Door is a car-sharing platform that enables customers to hire a vehicle from a community of local owners and its long-term objective is huge. In fact, when Kate Trumbull, the company’s communications director, told us their vision, we were kind of stunned: Our mission is to free people and …

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10 Marketing Tools I Can’t Live Without

If you’re looking for some great marketing tools to use to grow your business this is the article for you!!! The marketing tech industry is incredibly competitive with so many great tools out there. Have a look at Product Hunt and you’ll see new marketing tools launched every day. I …

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752,626 Facebook Ads Analyzed, an eCommerce Growth Case Study, New Social Media Tools, and More!

There is always so much happening in the social media marketing industry that it can be a challenge to keep up with all of the latest news and insights. From constant changes to the Facebook and Instagram algorithms to the silent growth of LinkedIn and the launch of Instagram’s IGTV, …

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17 Hidden Instagram Hacks and Features (That Will Make You Squeal With Delight)

If you know a few hidden Instagram Hacks and Features, you can get so much more out of the Instagram platform (and engage better with your followers).  In this post we’re rounding up some of my favourite Instagram hacks, tool and features so you can find them all in one… // …

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Precisely Plan, Post & Predict: Pinterest is Now in Sprout!

Across all of the platforms you use to engage with your community, one has been strategically designed to drive conversions for your brand. At its core, Pinterest inspires. But in practice, Pinterest can hold the key to social ROI. With 87% of Pinterest users having purchased a product due to …

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10 Social Media Management Tools You Have to Try First

If you’re a marketer today, you’re probably knee-deep in third-party tools. And why not? With modern marketers wearing so many hats, we need all the help we can get. However, choosing the right tools can be tricky, especially when it comes to social media. After all, our goals are all …

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How to Get over Perfectionism (and Execute on Your Ideas)

As marketers, we’re all too familiar with putting off executing on an idea. There’s always a perfectly good reason for this: the end goal hasn’t quite crystallized yet. The resources and budget need to be better thought through. The analytics systems in place don’t seem up to par. …you know …

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Celebrating Change: Refreshing Sprout’s Core Values

Values aren’t just words we believe in—they’re standards we live by as an organization. They guide our business, they make us strive to be better and they give us a cultural north star. In the last year, we at Sprout Social have grown exponentially as a workforce—we substantially grew our …

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How to Sell on Instagram Like the Pros [Proven Tips & Strategies]

By now, you’ve most likely heard that the Instagram platform has surpassed 1 billion monthly active users worldwide and that 400 million+ people are using Instagram Stories on a daily basis. But, did you know that Instagram now makes up more than one-third (36%) of Facebook’s total ad revenue? A revenue …

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How to Create Good Instagram Captions: The Quick Guide To Captions For Instagram

Are you wanting to create good Instagram captions or maybe didn’t even know that captions for Instagram were important?  When you have a strategy for captions for Instagram you are tapping into a world of engaging storytelling that gets more eyeballs on your content and… // Read More The post …

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12 Ways to Boost Brand Awareness on Social Media

Social media doesn’t feel very “social” when you’re just another face in the crowd, does it? And then we look at the likes of GoPro, Wendy’s or Starbucks with their rabid followers and wonder how we can replicate just a fraction of their performance. The reality, though? If you’re struggling …

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